After the need to be a portable brand and without losing its imaginative, creative and close essence, it was necessary to propose a brand readaptation that is compatible in all formats. To do this, we start from the study of the values ​​of the Grimmgarden brand, a garden child that bases its visual and architectural concept on the tales of the Grimm brothers, without pretending to be called in the same way. In that order of ideas, we began to redesign a new logo that brings together all the elements that convey its imaginative and close posture, in which a color palette was established in accordance with the imagination and exploration of adventures that children live there. We also propose a closer and friendlier typography, which is mixed with a characteristic isotype that comes to life in all formats.